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I’ve spent the majority of my time this past week drafting up logo ideas for a project. After putting out about 50 sketches and sifting back through them, I realized that I needed to focus on current logo trends before I continued. I dusted off one of my books that I found last year in downtown Seattle called Logology.
Logology is a very resourceful piece of visual literature to have on your shelf. It is an extensive collection spanning over 280 pages with logos and type treatments from many designers. At the beginning of the book it contains case studies. Each of the case studies shows the logo design process and the application. Logology is definitely worth picking up if you have an interest in logos.
If you have some spare moneys after procuring gifts from the designer’s gift guide, then give this book a home. It’s about $30 and comes with a gorgeous imprinted leather cover.
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Have that book, it’s a great resource!
I love looking at books like this but always get super discouraged after I put it down. It’s almost overwhelming. Sick cover though.
Navis– I normally just get super inspired and then want to create. The cover is quite amazing. It even smells nice.
I’ll have to pick up a copy.
I’ve wanted to have a logo for years. After brief interest and a few pages of doodles, nothing ever really grabs my attention.
I love logos with clever use of negative space.
Ooh I wanna smell it. That’s my kind of book.
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